Kerr Cellars

WineDirect Implementation

Designed by Wine Works

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Kerr Cellars

Napa, California

A key objective of this project was to move the website off the old and antiquated platform which had not evolved to meet the growing needs of the winery. The previous website was difficult to update and maintain without technical expertise and much of the design was no longer working for the winery.

The website was moved to WordPress and WineDirect and redesigned to accurately reflect the brand. The result is an elegant and easy to navigate website which transitions you from the main website to store seamlessly providing an intuitive path to purchase. The new website extends the brands luxurious, high-end feel incorporating beautiful photography and a texture driven aesthetic. Subtle uses of parallax on every page provides movement without being distracting and dedicated sections have been given to the extensive press and many accolades this brand receives.

 

Website by Wine Works.